60 MILLION GIRLS
The Young Lions Brief
The 60 Million Girls Foundation is a Montreal-based organization supporting education projects for girls around the globe. The brief presented to the teams was to help support the organization’s efforts by inviting Canadians to help fund the Mobile Learning Lab, a tablet-based platform that hosts interactive games, videos and tutorials, which are solar powered, making it especially useful in areas where access to electricity or WiFi may be limited.
The Idea
Using the tablet as the central visual device, the concept brings to life the transformative journey of education, ilustrating how access to learning can empower young girls to grow, evolve, and ultimately achieve milestones as significant as earning a PhD.
Art Director: Hazel Santiago & Ninet Moon