THE PANCESTRY TEST
Ever wondered what your perfect pizza says about you? Introducing Pizza Hut’s Pancestry Test — a playful take on self-discovery that pairs your DNA with your ideal slice.
With so many options on the menu, why choose at random when your pizza can choose you?
Launched as an April Fools’ campaign, the Pancestry Test leans into humour while celebrating the delicious variety Pizza Hut has to offer.
Executive Creative Director: Jeff Collins & Anton Ratinsky
Art Director: Hazel Santiago, Nathalie Black
Copywriter: Shane Terry
Art Director: Hazel Santiago, Nathalie Black
Copywriter: Shane Terry
